At 2777cb, your privacy is not a compliance checkbox — it is a genuine commitment. This Privacy Policy explains precisely what personal data we collect from Pakistani players, why we collect it, how it is used, how long it is retained, and what rights you hold over your own information.
This Privacy Policy ("Policy") sets out the data processing practices of 2777cb ("we," "us," or "our") in connection with the operation of the online casino and sportsbook platform accessible at 2777cb.asia and all associated subdomains, mobile-optimised interfaces, and services (collectively, the "Platform").
2777cb is committed to handling the personal data of all registered players — the overwhelming majority of whom are based in Pakistan — with transparency, integrity, and in full compliance with the obligations imposed by our international gaming license. This Policy should be read in conjunction with the 2777cb Terms & Conditions and Responsible Gaming Policy.
If you have any questions about how 2777cb handles your personal data that are not answered by this Policy, please contact our Data Privacy team at [email protected] before registering an Account or continuing to use the Platform.
For the purposes of applicable data protection law, 2777cb is the data controller in respect of the personal data collected and processed in connection with your use of the Platform. As data controller, 2777cb determines the purposes for which, and the means by which, your personal data is processed.
2777cb operates under an internationally recognised gaming license that imposes binding obligations in respect of data collection, retention, security, and Player rights — obligations that go beyond mere legal minimum standards and reflect a genuine commitment to data protection best practice. All data processing activities described in this Policy are conducted in accordance with those obligations.
Our designated data protection contact for all privacy-related inquiries is the 2777cb Privacy Team, reachable at [email protected] with the subject line "Privacy Inquiry." All formal data subject requests should be submitted to this address as detailed in Section 11 below.
2777cb collects only the personal data that is necessary for the purposes described in Section 5 of this Policy. The categories of personal data we process are as follows:
2777cb collects personal data through the following channels:
The table below sets out each purpose for which 2777cb processes personal data and the corresponding legal basis relied upon:
| Purpose | Data Categories Used | Legal Basis |
|---|---|---|
| Account creation and management | Registration data, technical data | Performance of contract |
| Age and identity verification (KYC) | Identity data, KYC documents | Legal obligation (gaming license) |
| Processing deposits and withdrawals in PKR | Financial data, identity data | Performance of contract |
| Anti-money laundering (AML) compliance | Financial data, identity data, gaming activity | Legal obligation |
| Fraud prevention and account security | Technical data, gaming activity, financial data | Legitimate interests |
| Responsible gaming monitoring and enforcement | Gaming activity, communication data | Legal obligation / legitimate interests |
| Customer support and dispute resolution | All categories as relevant | Performance of contract / legitimate interests |
| Platform analytics and improvement | Technical data, gaming activity (anonymised) | Legitimate interests |
| Marketing communications (where consented) | Registration data, gaming activity preferences | Consent |
| Regulatory reporting and licensing compliance | All categories as required | Legal obligation |
The 2777cb Platform uses cookies and similar tracking technologies to operate and improve the Platform, maintain your logged-in session, remember your preferences, and analyse usage patterns. Cookies are small data files stored on your device by your browser.
You can control non-essential cookies through your browser settings. Most modern browsers — including Chrome, Firefox, and Safari on Android and iOS devices — allow you to view, block, and delete cookies from the browser settings menu. Please be aware that disabling functional or analytics cookies may degrade your experience on the 2777cb Platform. Disabling strictly necessary cookies will prevent login and Platform use entirely.
2777cb does not use third-party advertising cookies or permit third-party advertising networks to place tracking cookies on the 2777cb Platform without your explicit consent.
2777cb does not sell, rent, or commercially distribute your personal data to any third party. Your data is shared only in the following strictly defined circumstances:
2777cb engages third-party service providers who process personal data on our behalf and strictly under our instruction in connection with the following services:
All third-party processors are contractually bound to process your data only as instructed by 2777cb, to maintain appropriate technical security measures, and not to retain or further process your data for their own purposes.
2777cb may disclose personal data to competent regulatory authorities, law enforcement agencies, financial intelligence units, or courts of law where such disclosure is required by applicable law, court order, or the obligations imposed under our international gaming license — including anti-money laundering and counter-terrorism financing reporting requirements. Such disclosures are made only to the extent required and with appropriate care.
In the event that 2777cb undergoes a merger, acquisition, asset sale, or restructuring, personal data held by 2777cb may be transferred to the acquiring or successor entity as part of that transaction, subject to written commitments that the acquirer will honour the protections described in this Policy. You will be notified of any such transfer and any material change to how your data is processed as a result.
As an internationally operated platform, 2777cb may transfer personal data to countries outside of Pakistan in connection with cloud hosting, game content provider infrastructure, or third-party service provider operations. Not all such countries maintain data protection standards equivalent to Pakistani law or to the standards imposed by our gaming license.
Where personal data is transferred internationally, 2777cb ensures adequate protections are in place through one or more of the following mechanisms:
You may request information about the specific safeguards applicable to any particular international transfer by contacting 2777cb at [email protected].
2777cb retains personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law or regulatory obligation. The following retention schedules apply:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account registration data | Duration of account + 5 years post-closure | Gaming license / AML regulations |
| KYC documents (CNIC, passport) | Duration of account + 7 years post-closure | AML / licensing obligation |
| Transaction and financial records | 7 years from transaction date | AML / financial regulations |
| Gaming activity records | 5 years from account closure | Gaming license obligation |
| Customer support records | 3 years from interaction date | Legitimate interests / dispute resolution |
| Self-exclusion records | Duration of exclusion + 10 years | Responsible gaming obligation |
| Technical / device logs | 13 months from collection | Security and fraud prevention |
| Marketing consent records | Until consent withdrawn + 3 years | Legal obligation to evidence consent |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised. Where complete deletion is not technically feasible within standard database architectures, data is pseudonymised and access is restricted to authorised personnel only, pending scheduled deletion cycles.
2777cb implements comprehensive technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:
Subject to applicable law and the limitations necessarily imposed by our gaming license and AML obligations, you have the following rights in respect of your personal data held by 2777cb:
To exercise any of the above rights, submit a written request to [email protected] with the subject line "Data Rights Request," including your full name, registered email address, and a clear description of the right you wish to exercise. We may request additional verification to confirm your identity before processing the request.
If 2777cb becomes aware — through KYC verification, customer support interaction, or any other means — that personal data has been collected from a person under the age of 21, we will take immediate steps to: (a) suspend the relevant Account; (b) securely delete all personal data associated with that Account to the extent permitted by our regulatory obligations; and (c) refund any Real Funds deposited to the original payment method, less any winnings derived from gaming activity during the ineligible period, which are forfeited.
Parents and guardians who believe their child has registered a 2777cb Account should contact us immediately at [email protected]. We will treat all such reports as priority cases and respond within 24 hours.
2777cb may send promotional communications — including information about bonuses, new games, PSL-related betting promotions, and Platform updates — to registered Players who have consented to receive such communications during the registration process or at any subsequent point.
You may opt out of marketing communications at any time through any of the following methods:
Opt-out requests are processed within 5 business days. Please note that opting out of marketing communications does not affect service-related communications, which include: account security alerts, deposit and withdrawal confirmations, KYC verification requests, responsible gaming notifications, and material policy updates. These communications are part of the service and cannot be unsubscribed from while your Account remains active.
2777cb does not share your personal data with third-party advertising networks for the purpose of targeting you with advertisements on external websites or social media platforms.
The 2777cb Platform does not contain links to third-party websites for commercial or advertising purposes. In the event that any future feature of the Platform includes a link to a third-party resource — for example, a responsible gaming support organisation — 2777cb will clearly identify such links. However, once you navigate away from the 2777cb Platform, this Privacy Policy no longer applies. You access any third-party website at your own risk and subject to that site's own privacy terms.
2777cb is not responsible for the privacy practices, content, or security of any third-party website, even if that website is referenced in any 2777cb communication or support material.
2777cb reserves the right to update this Privacy Policy at any time to reflect changes in applicable law, regulatory requirements, our data processing practices, or the features of the Platform. When material changes are made that affect your rights or how your data is handled, we will:
Your continued use of the 2777cb Platform following notification of a material update constitutes acceptance of the revised Policy. If you do not agree to any update, you should cease using the Platform and may request Account closure in accordance with the 2777cb Terms & Conditions. Non-material changes — such as typographical corrections or restructuring for clarity — may be made without advance notice.
For all privacy-related queries, data subject requests, or concerns about how 2777cb handles your personal data, please contact our Privacy Team using the following details:
We aim to respond to all privacy inquiries within 48 hours and to complete formal data subject requests within 30 calendar days. If your request is complex or involves a large volume of data, we may extend this timeline by up to an additional 60 days, in which case we will notify you of the extension and the reasons for it.
If you are not satisfied with 2777cb's response to a privacy concern or data subject request, you have the right to escalate your complaint to the data protection authority relevant to your jurisdiction, or to the regulatory body overseeing 2777cb's international gaming license. Details of the licensing regulatory authority are available upon request.
Privacy Policy last reviewed and updated: 1 January 2026. Version 3.1. © 2026 2777cb. All rights reserved.
Every 2777cb Player holds these rights over their personal data. Contact [email protected] to exercise any of them.
Request a complete copy of all personal data 2777cb holds about you.
Correct inaccurate or incomplete personal data in your Account records.
Request deletion of data no longer needed, subject to mandatory retention periods.
Restrict how your data is used while a complaint or correction request is pending.
Object to processing carried out on the basis of our legitimate business interests.
Receive a machine-readable copy of data you provided, where technically feasible.
Every connection to 2777cb is encrypted using TLS 1.3 with AES-256 — the same security standard used by Pakistani banks for online banking. Your CNIC details, JazzCash numbers, and account data are never transmitted in plaintext.
2777cb does not and will never sell your personal data to advertisers, data brokers, or any third party for commercial gain. Your information is used solely to operate your Account and comply with our regulatory obligations.
2FA is available to every 2777cb Player via SMS OTP to your Pakistani mobile number or via an authenticator app. Once enabled, no one can access your Account without physical possession of your registered device — even if your password is compromised.
2777cb collects only the personal data genuinely required to operate your Account, process PKR transactions, verify your identity, and comply with AML regulations. We do not collect data "just in case" — every data point has a documented, specific purpose.
Every category of data 2777cb holds has a defined maximum retention period. When that period expires, data is securely deleted. You will never find 2777cb holding data indefinitely "for future use" without a documented legal or regulatory basis.
2777cb's data protection practices are subject to oversight by the regulatory authority that issues and maintains our international gaming license. This provides an external accountability mechanism beyond internal policies — an independent body can investigate complaints and require changes.
If any aspect of how 2777cb handles your personal data is unclear, contact our Privacy Team at [email protected] before registering. We'd rather answer your questions upfront than have you proceed without full confidence in how your data is protected.